65 North American Companies Remove Go Paperless - Go Green Claims

Bigger go green go paperless

Say no to greenwashing!

Companies’ claims to ‘go green’ by only allowing e-receipts and paperless billing are deceptive and wrong.

As we all know, it seems to be a way for companies to save money. Not to say that all the companies that deemed this slogan as the way to go wrongly hoped to save a few bucks. They may have been misled or not thought about the negative effects this could have on well-managed North American forests.

In new research by TwoSidesNA, it was found that consumers are no longer falling for this marketing tactic. People are now realizing that this is just a scheme and in no way is the use of paper or paper products related to deforestation in North America as long as resources are continuously managed.

Check out these new results and the rest of the anti-greenwash campaign and tell us what you think on our social media  at Join TAPPI on Facebook, TAPPITWEETS on Twitter,  TAPPI Member Group on Linkedin or start a conversation with TAPPI Connect

Paper Technology Foundation at Western Michigan University