Elopak Launches Aseptic Pure-Pak® Cartons with Natural Brown Board (10/05/18)

Elopak Launches Aseptic Pure-Pak® Cartons with Natural Brown Board (10/05/18)

These new Natural Brown Board Pure-Pak® cartons are carbon neutral and introduced only one year after Elopak (Buskerud, Norway) launched the first fresh gable top carton made from Natural Brown Board. Since its 2017 launch, the fresh carton is successful on shelf across Europe for market-leading multinational and medium sized dairies.

The aseptic Pure-Pak® cartons introduced in Sept. 2018 have one less layer and thereby retain the natural brown colour of the wood fibers which gives a visible fiber structure. This also results in reduced carbon footprint and reduced weight, providing a naturally different, sustainable and authentic package that meets demands from growing trends in ethical, ecological and organic products.

The new Pure-Pak carton is available in three sizes – 1 liter, 750ml and 500ml – and runs on the E-PS120A aseptic filling machine.

"Elopak has a continuous focus on developing and offering products with an improved environmental profile. The natural brown board is a good example in this respect," said Elopak Director of Environment Marianne Groven.